EVFastCharger
![The BTC fast charger on a parking lot at night charging an EV](https://cdn.sanity.io/images/9jfnl222/production/9222500a866fe3c25edd9dd56e77db7a141f02be-4000x2250.jpg?rect=0,0,4000,2249&w=3480&h=1957&fm=webp&q=80)
BTC 2023
PONG partnered with BTC POWER, a leading manufacturer of electric vehicle charging systems in North America, to design their new flagship. This powerful direct current fast charger can provide an 80% EV battery charge in as little as 10 to 15 minutes. The device is designed to charge two EVs simultaneously, offering the capability to serve more customers in less time.
![A front view of the BTC fast charger](https://cdn.sanity.io/images/9jfnl222/production/6708b7c178c435afc61c3f13bd58d11a20d3273e-4000x2249.jpg?rect=500,0,3001,2249&w=3480&h=2608&fm=webp&q=80)
![A side view of the BTC fast charger](https://cdn.sanity.io/images/9jfnl222/production/a57352fa5b9b8b48ea2f7f8ff410641d4a4cc05a-4000x2249.jpg?rect=500,0,3001,2249&w=3480&h=2608&fm=webp&q=80)
Creatinganinvitingtouchpoint
We decided on a friendly and attentive product gesture that distinguishes it from the usually cluttered and technical-looking chargers. The formal basis is a rounded rectangular frame that accommodates the interaction area. A large screen enables a delightful user experience and further provides flexible branding opportunities within the option to host digital advertising.
![BTC EV fast charger](https://cdn.sanity.io/images/9jfnl222/production/06a4b14e8946057e6257bbd7a9dcbcb0eb8aa283-4000x2249.jpg?rect=233,0,3767,2118&w=3480&h=1957&fm=webp&q=80)
![A detail of the BTC fast charger](https://cdn.sanity.io/images/9jfnl222/production/9a635deb13899540a13e4221d24242e5f38dc35a-4000x2249.jpg?rect=670,0,3001,2249&w=3480&h=2608&fm=webp&q=80)
![Front detail of the BTC fast charger](https://cdn.sanity.io/images/9jfnl222/production/ec7c9586954e52ba6455e4bc2ce28cd23f5758c8-4000x2249.jpg?rect=760,0,3001,2249&w=3480&h=2608&fm=webp&q=80)
Accessibleandprecisedetails
The protruding front provides a clear direction and allows for a comfortable operation from a wheelchair. Carefully designed details such as the air intakes and the dedicated cable management enhance the design and underline the manufacturing quality.
![BTC EV chargers plugged into a car on a parking lot with mountains in the background](https://cdn.sanity.io/images/9jfnl222/production/5e0524ec82f5e976591b55fda19945b89a0f98f7-2419x1361.jpg?rect=0,13,2419,1210&w=3480&h=1740&fm=webp&q=80)
![A cardboard model of a power charger](https://cdn.sanity.io/images/9jfnl222/production/7b4bd947658f6a32ff07f1abb0df092c107973e2-1422x1896.jpg?w=3480&h=4640&fm=webp&q=80)
![A prototype of the BTC power charger next to a printout of it](https://cdn.sanity.io/images/9jfnl222/production/85fcb3312385ee864b794b93ed8e3b15aa4666e0-1270x1758.jpg?rect=0,33,1270,1693&w=3480&h=4640&fm=webp&q=80)
![The first prototype of the BTC power charger](https://cdn.sanity.io/images/9jfnl222/production/1f0e86d531ff18871eeb7cbf738ba331205aa943-1422x1896.jpg?w=3480&h=4640&fm=webp&q=80)